Exam Work

UK Film Council - £1,021,080 lottery funding
Recouped 100% of investment and made significant profits - £5 for every £1 invested
Higher grossing independent film of all time
UKFCs 7th Oscar winning film

1st weekend
Shown in 395 cinemas
Weekend gross: £3,523,102
Ranked 1st

3rd weekend
£4,226,074

4th weekend
£3,634,285

The film gained more attention through word of mouth rather than advertising as it gained good reviews and others realised what a good film it was, which is why it peaked on the third week before losing interest by the fourth.

The Hunt for Gollum

Received Funding from UKFC (BFI)
Based in Sheffield
Film 4 - funding from channel 4
C4 caters for nice audiences - makes money through advertising
Funded; Slum Dog Millionaire, Train Spotting

HD cameras
Blogs
Global contacts
Availability cheap technologies

Sex Pixels
Flint Frame
Escape Studios
Worked for free

All of this meant that the budget stayed low.
Still had all of the necessary knowledge and work required to make a film where CGI is very important.
The dedication and love for the original films made it possible

Submarine

-Intertextuality - references to other films which the audience might pick up
-This is not likely to be picked up by mainstream audiences thus making it more special for the niche viewers.
-UK trailer clearly target these audiences
-US trailer does not, suggesting that there is less of or not a niche audience in the US.

Convergence of; Warp Films production company, EM media, Yorkshire screen

Received UK funding from government and lottery money

Film agency for Wales £100,000

UKFC New Cinema Fund - first time directors/film makers/talent
Contributed half of overall budget £707,500

Film 4 + Channel 4 set up for niche audiences

£200,454 distribution - optimum releasing

Convergence: Hardware and Software companies coming together across similar boundaries to make the distinction between different types of media and different media industries increasingly dubious

King Speech

UK Film Council - £1,021,080 lottery funding
Recouped 100% of investment and made significant profits - £5 for every £1 invested
Higher grossing independent film of all time
UKFCs 7th Oscar winning film

1st weekend
Shown in 395 cinemas
Weekend gross: £3,523,102
Ranked 1st

3rd weekend
£4,226,074

4th weekend
£3,634,285

The film gained more attention through word of mouth rather than advertising as it gained good reviews and others realised what a good film it was, which is why it peaked on the third week before losing interest by the fourth.




Media Literacy
Young people spend less time reading now days and more time watching movies and playing video games
We need to keep up to date with the latest
Develop a critical approach to media
Theory and production are mutually dependant and connected and not as separate from one another

Media Language refers to written, verbal, non-verbal, aural and aesthetic communication

An audience can understand what's happening in a TV drama from the camera angles used (close ups; over the shoulder)

sound - diegetic so you know what's happening in the scene

Editing - so it flows

We don't need to think about these things = obtrusive

Form and Style

shape and structure

micro elements - dialogue, sound effects, editing, ambience

The form of a text is instantly recognisable for the audience
Conventions are the ingredients for a genre/form expected by the audience
Signification
Everything we see is a sign and carries a meaning
Something people can recognise and agree on is a signifier
Complex meanings = signified
As a signifier your shoes are just a pair of shoes
signified everyone who sees them will construct their own meaning, its a matter of taste
Narrative describes the process of balancing what we see and hear and what we assume in addition